Pinterest and Instagram Planners Campaign

Company: Tailwind

Project: Project manage and support the launch of annual Pinterest and Instagram Marketing Planners

My Role: Project Lead & Visual Designer

Responsibilities: Define project scope, assign tasks across the marketing team, manage timeline and deliverables, coordinate with freelancer on content, design planners, design and build landing pages, develop distribution plan, create ads, track leads, signups, upgrades and report weekly on results, facilitate campaign retro

Tools: Sketch, Unbounce, Adobe InDesign, Adobe After Effects